Customer Experience

Discover how data and AI are transforming customer experience across industries, enabling businesses to deliver personalized, seamless, and proactive interactions that drive lasting success.

Discover the top 5 ways Salesforce Einstein uses AI, analytics, and automation to help businesses across industries improve decision-making, personalize experiences, and increase efficiency.

Discover how Salesforce Customer 360 empowers businesses to deliver personalized experiences at scale, driving engagement, loyalty, and growth.

AI and data management transform retail supply chains - see how this technology enhancesefficiency and customer satisfaction.

Explore how AI and data are revolutionizing the hospitality industry, providing personalized, efficient, and sustainable experiences for modern travelers.

Brian Ganser, President of Launch Consulting, digs into his top predictions for tech consulting trends in 2024.

In retail, "shrink" refers to inventory loss unrelated to legitimate sales. Recent data reveals it costs the industry billions annually. Various sectors, like supermarkets and electronics stores, face unique challenges, necessitating tailored strategies. Employing data and AI, retailers can mitigate shrink effectively, enhancing profitability and customer satisfaction.

Meet Jean-Paul Paoli, the force behind L'Oréal's digital transformation, where generative AI meets beauty. Explore his journey towards pioneering personalized, innovative consumer experiences, and how his blend of technology and marketing is setting new industry standards.

Artificial General Intelligence is designed to understand, learn, and apply its intelligence to solve any problem, across a broad range of activities, in a manner that is indistinguishable from human cognition. Theoretically, it can solve a wide array of problems, make decisions, and adapt to new situations in a way that is comparable to human intelligence. Is this really a thing, or is it on the latest hype train?

Claude 3 distinguishes itself with near-instant responses suitable for real-time applications with a range of models tailored to specific needs: Haiku, Sonnet and Opus. Its advancements in accuracy, contextual understanding, and the ability to handle complex instructions position Anthropic’s newest AI model as a notable leader in the generative AI landscape.

In 2024, the landscape of artificial intelligence (AI) continues to expand at an unprecedented pace, with innovations that are transforming industries and reshaping our understanding of what is possible. The message is clear: AI is no longer a distant future but a present reality, enabling businesses to redefine boundaries and set new benchmarks.

Launch digs into the recent Crate & Barrel's announcement on going all in on AI.

The five best practices for utilities to engage customers in energy efficiency initiatives and help make a difference this Earth Day and beyond.

You must identify and remove all barriers for your consumers to engage with your brand and experience your products and services. You need to make it unreasonably easy.