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Artificial intelligence is rapidly transforming industries, but one of its most intriguing applications is in mental health and emotional resilience. At the World Artificial Intelligence Cannes Festival, Daniela C. Murano, founder of Thraive and a Positive Psychology expert, shared her insights on how AI can be harnessed to support wellbeing in a meaningful way.
Traditional mental health apps have focused largely on reducing stress and anxiety. While tools like guided meditation and mindfulness exercises are valuable, Murano sees AI as an opportunity to take things a step further—helping people actively build emotional resilience, confidence, and creativity.
Positive psychology, which focuses on proactive wellbeing rather than just crisis management, plays a key role in this vision. By using AI-generated imagery and natural language processing, new AI-driven tools can reinforce positive emotions, helping individuals internalize their strengths and navigate challenges with greater confidence.
One of AI’s biggest advantages is its ability to personalize experiences based on user input. Unlike one-size-fits-all self-help content, AI can adapt to an individual’s emotional state, providing tailored guidance and encouragement. Some of the key ways AI is being used in this space include:
The digital mental health space has seen a surge in demand, with a growing number of people seeking accessible tools to support their emotional wellbeing. Studies show that Gen Z and Millennials, in particular, are increasingly open to technology-driven self-improvement solutions, especially those that are data-driven and personalized.
At the same time, ethical considerations remain critical. AI models must be designed with transparency and user privacy in mind to ensure that personalization does not come at the cost of security or agency.
Murano’s discussion highlights a key shift in how AI is being used for mental wellbeing—not as a replacement for human connection, but as a tool that enhances self-awareness and resilience. AI’s role in mental health is still evolving, but as technology continues to advance, it has the potential to provide more people with the resources they need to thrive. Contact Launch and discover how AI is shaping the future.
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Artificial intelligence is rapidly transforming industries, but one of its most intriguing applications is in mental health and emotional resilience. At the World Artificial Intelligence Cannes Festival, Daniela C. Murano, founder of Thraive and a Positive Psychology expert, shared her insights on how AI can be harnessed to support wellbeing in a meaningful way.
Traditional mental health apps have focused largely on reducing stress and anxiety. While tools like guided meditation and mindfulness exercises are valuable, Murano sees AI as an opportunity to take things a step further—helping people actively build emotional resilience, confidence, and creativity.
Positive psychology, which focuses on proactive wellbeing rather than just crisis management, plays a key role in this vision. By using AI-generated imagery and natural language processing, new AI-driven tools can reinforce positive emotions, helping individuals internalize their strengths and navigate challenges with greater confidence.
One of AI’s biggest advantages is its ability to personalize experiences based on user input. Unlike one-size-fits-all self-help content, AI can adapt to an individual’s emotional state, providing tailored guidance and encouragement. Some of the key ways AI is being used in this space include:
The digital mental health space has seen a surge in demand, with a growing number of people seeking accessible tools to support their emotional wellbeing. Studies show that Gen Z and Millennials, in particular, are increasingly open to technology-driven self-improvement solutions, especially those that are data-driven and personalized.
At the same time, ethical considerations remain critical. AI models must be designed with transparency and user privacy in mind to ensure that personalization does not come at the cost of security or agency.
Murano’s discussion highlights a key shift in how AI is being used for mental wellbeing—not as a replacement for human connection, but as a tool that enhances self-awareness and resilience. AI’s role in mental health is still evolving, but as technology continues to advance, it has the potential to provide more people with the resources they need to thrive. Contact Launch and discover how AI is shaping the future.
